Post by juthi52943 on Dec 28, 2023 8:26:22 GMT
A financial services company that targets consumers when they are actively engaged in researching financial products will perform better for two reasons. First, it can target customers who have a proven need for its product. Second, it can target users when their interest in the topic is high, and they will be more open to product offers.
Realtime targeting optimization based on Job Function Email List audience, channel, location, and spend. :Optimize your targeting strategy All campaigns start with a hypothesis about who the best audiences are, as well as the best channels to reach and engage them (for example, East Coast moms will be the biggest buyers of this new product or the CIO will be.
An important influencer, but not the final decision maker). But with every ad served and every placement purchased, insights emerge. Are moms engaging as expected, or is another cohort showing greater interest? Which channels produce the best results? And more strategically, what are the specific behaviors that indicate a greater propensity to engage with an ad.
Realtime targeting optimization based on Job Function Email List audience, channel, location, and spend. :Optimize your targeting strategy All campaigns start with a hypothesis about who the best audiences are, as well as the best channels to reach and engage them (for example, East Coast moms will be the biggest buyers of this new product or the CIO will be.
An important influencer, but not the final decision maker). But with every ad served and every placement purchased, insights emerge. Are moms engaging as expected, or is another cohort showing greater interest? Which channels produce the best results? And more strategically, what are the specific behaviors that indicate a greater propensity to engage with an ad.